Lorena Córdova-Hernández, Miryam Yataco
Book Editor(s):Durk Gorter, Jasone Cenoz
First published: 07 March 2025
Abstract
The chapter analyzes how the production of linguistic landscapes in indigenous languages uses a multimodal approach that tries to capture the visual culture of each group. The approach is not pure or static and, in most cases, shows the semiotic, educational, cultural, economic, and political mobilities in which indigenous languages and peoples interact. First, the chapter discusses Latin American language policies and the linguistic landscape, recognizing that this landscape's production emerges from bidirectional forces (bottom-up and top-down). Second, it analyzes the relationship between indigenous linguistic landscape and multimodality. Subsequently, it describes the production of the indigenous linguistic landscape by its semiotic or multimodal characteristics, which are not only for educational or literacy purposes but also for language documentation, symbolic demarcation, commercial activity, and tourism. Finally, the chapter recognizes future research topics in indigenous linguistic landscape research.
